About Inov8

Founded in 2003, Inov8 is one of the world's leading all terrain footwear, apparel and equipment brands. Operating in over 60 countries, they pride themselves on designing high quality, innovative products in both the running and performance training sectors.

Inov8's origins and footprints remain firmly etched into the muddy British fells but over the years they have optimised their products to meet the needs of the many terrains people have travelled. Those who use Inov8 products seek fearlessness, adventure and to discover their edge. Now under the ownership of Descente - a Japanese sportswear maker with an 80-year history of craftsmanship and excellence - and with Inov8 founder Wayne Edy still at the heart of product innovation, the future is packed with exciting possibilities.

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